ShiftDrink is an AI-powered knowledge management platform built for restaurant professionals that turns any menu into a custom interactive training tool. I led the design of the brand identity as well as the complete product experience and design system.
Leveraging the latest tools, I established new end-to-end workflows that allowed us to iterate on real working versions of the product, closing the gap between design and development.
Brand Identity
Product Design
AI-Assisted Workflows







MCB Creative is the independent design studio of Michael Charles Brown, senior brand designer specializing in brand identity design, motion graphics, web design and illustration.
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San Francisco///Los Angeles
Phone: +01 415 828 1416
Email: hello@mcb-creative.design
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