Avid Marketplace
Product Design, UI / UX
As a musician, working with Avid, the creators of ProTools, was a thrill. I designed the UI for the Avid Marketplace, Avid Community and Avid Customer Care portal.
I developed components to be used throughout in order to create a cohesive look and feel and seamless experience as users navigate from browsing products from right within their digital audio workstation to posting and sharing their latest work to the Artist Community and even finding support when they need it.
For this project I worked closely with the product and marketing teams to ensure far reaching business objectives were met at every stage. The result was a seamless user experience, bridging each product and platform in one cohesive ecosystem.
Roles
User Interface Designer: MCB
Product Lead: David Cotton
Marketing Lead: Kent Blodgett
MCB Creative is the design studio of Michael Charles Brown, creative lead and visual designer specializing in branding and product design.
Say Hello.
Got a project in mind? I'd love to hear about it.
San Francisco///Los Angeles
Phone: +01 415 828 1416
Email: hello@mcb-creative.design