Designing a food and wine education and training app for restaurants.

ShiftDrink is an AI-powered knowledge management platform built for restaurant professionals that turns any menu into a custom interactive training tool. I led the design of the brand identity as well as the complete product experience and design system.

Leveraging the latest tools, I established new end-to-end workflows that allowed us to iterate on real working versions of the product, closing the gap between design and development.


Brand Identity
Product Design
AI-Assisted Workflows

shiftdrink-logo-hero
shiftdrink-logo
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shiftdrink-app-icon
shiftdrink-app-icon-mockup
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shiftdrink-social-screens
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MCB Creative is the independent design studio of Michael Charles Brown, senior brand designer specializing in brand identity design, motion graphics, web design and illustration.

Say Hello.
Got a project in mind? I'd love to hear about it.

San Francisco///Los Angeles
Phone: +01 415 828 1416
Email: hello@mcb-creative.design

© MCB Creative 2025